A new national campaign features suggestive images of fruit, while radio ads feature Cunk on Earth star Diane Morgan.
Campaigners are warning teenagers and their parents about online grooming and sexual exploitation as schools break up for the summer.
Our #HomeTruths (TALK) and Gurls Out Loud 'self-generated' child sexual abuse prevention campaign.
IWF wants to help young people stay safe online by making sure you know what to do if you accidentally see sexual images or videos of someone you think might be under 18.